If you are in the planning phase of starting your own home care agency you may have questions on whether you should go with a franchise or build your own agency. Here are some pros and cons to starting a franchise or independent agency to ensure you make the right decision when starting yours.
Pros of starting a Home Care Franchise
Training
Name recognition
Access to the franchise network for networking (franchises can be like having a partner)
May have more access to private lenders for capital needs
Cons of Owning a Home Care Franchise
Expensive
Limited territory
Restricted marketing
Initial costs are high
Can be less profitable (according to Kluwer Academic Publishers, independent business startups are generally found to be more profitable than those of franchises)
You will be paying royalties
Limiting pricing and promotions
Using another name, you did not create, thus being associated with a brand that may or may not have a great reputation
Many franchises are led by mostly business men and woman and not by clinicians who understand how to provide the best care and abide by the states policies. When you may be in need with state audits many agencies avail Consultants for audits and for growing your agency with specialty programs
Owning an Independent Home Care Agency Pros and Cons
Starting an Independent agency has limited cons since using a reputable home care consulting agency provides high level customized training and continued memberships.
Cons of Owning an independent Home Care Agency
One of the only cons in owning and independent home care business is name recognition. When starting a franchise your community may already know the name of your business. This can be a pro and a con
Pros of Owning an independent Home Care Agency
Be in full control of running your business at any given time
Enjoy all the profits
Startup is less expensive (often a fraction of franchises)
Get business planning/ full disclosure on business needs, expectations, and growth potential
No restrictions on marketing
With your independent agency you will be branding your business name, which will have your own meaning, and mission
No restrictions on territories
No restrictions on pricing and promotions
Price your services at what the market will pay and high-quality service you provide
Get personal customized attention from your own personal consultant and the team
Learn from Nurse Clinicians and Business Consultants who have vast knowledge
Our clinicians not only have experience running and operating agencies but in the regulatory sectors and hands on with patient care.
Our business consultants have the expert knowledge on running businesses and day to day operations to help you run efficiently, effectively and on a budget while still providing great care.
We can help you with growth and implementing specialty patient care programs (clinical based programs)
We can help you with other consulting services that you may need in the future
We have a team of preferred business vendors who are small business friendly and give great pricing to our clients who have a smaller budget.
If you are interested in starting a home care business Emmanuel Consulting Agency can help you! We have a 100% licensing success rate. Our clients break even after months of hard work and dedication. We are Better Business Bureau Accredited at an A plus and have raving reviews on google. We pride ourselves on our superb customer service, expertise, low costs, and seamless startups. We help you thrive in your business with our array of continued membership programs and our discounts on multi business entrepreneurs. If you are serious about opening a profitable, compliant, and prestigious home care agency, contact one of our Consultants today at (516) 362-3000 or email info@emmaunelconsultingteam.com. You will be happy you did!
Cheers to your success whether you go with a franchise or independent home care we need you in our communities!